Can Digital Marketing Be a Side Hustle (2022)

Can Digital Marketing be a side hustle? The answer to this question is a big fat yes. Not only that Digital Marketing as a career can replace your full-time job and you don’t have to work for anyone else. In fact, be your own boss and start spending more time with your family and loved ones.

In this article, we will study different Digital Marketing strategies that can help you to earn some extra bucks plus we will also study how anyone can scale this side hustle to complete business. Before starting the topic let's discuss briefly what is Digital Marketing?

Digital Marketing

Anything that you are promoting online is Digital Marketing. You can do these promotions on the website, social media, search engines, and other similar channels.

Now with more than half of the world is having access to the internet, not only that Pew Research shows that usage of the internet among adults has increased by 5% in just the last three years.

With such a growing speed of Digital Marketing, it has taken over all the other modes of marketing. The best thing about digital marketing is its cost-effectiveness. By spending only a few bucks in the correct way you can promote your product to the world.

Following Digital Marketing strategies, we will discuss that can be your side hustle in a way that you can earn some extra bucks.

1        Blogging

2.     Virtual Assistant

3.     Email Marketing

4.     Social Media Marketing

5.     Affiliate Marketing

6.     Amazon FBA (Private Label)

7.     Drop Shipping

8.     Selling Courses

9.     Search Engine Marketing (SEM)

10.  Logo Design

Let’s dive in.!!

1. Blogging

Create your blog using blogger.com, all you need is to have a Gmail account and you are good to go.

After creating your blog, the next step is picking up a niche, this step is most important in blogging as it will decide how much you will earn. From experience, my advice would be to select a niche that you love and have extensive knowledge about that.

The next step is to start writing different articles around your selected niche. For example, if you selected digital marketing as your niche, start writing articles about digital marketing like “what is Digital Marketing”, “How to start Digital Marketing”, and “What are different types of Digital Marketing” go deep into your niche and try to cover all of the topics like in this example your other topic would be “affiliate marketing”, “content marketing” and many more.

After writing 10 to 15 articles apply for ad sense, once you receive approval from ad sense, ads will start to come up on your blog now anyone who is visiting your blog if he clicks on the ad, will earn a few dollars. In this way, you can earn 20$ to 50$ per day.

Getting approval from ad sense is tricky you need to follow the following steps to get approval.

• Your article must be unique (no copy-paste)
• Your blog site must look professional
• Your blog must have Privacy Page, Terms and Conditions Page, and Contact us page.
•  Apply for ad sense when your blog starts receiving some traffic

Tip: For the first 3 months try to write 50 blog posts after that 1 to 2 blogs per week.

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2. Virtual Assistant

A Virtual Assistant also known as VA is a person who provides administrative services to the client while operating outside side client's office. A perfect example would be a content writer, the job of a content writer is to write blogs, and articles and provide similar services to the client.

The other area where VA's are high in demand is Amazon. Nowadays many people have multiple amazon accounts and they always want someone, who can handle their work in return they will pay you.

Check out videos on YouTube give yourself a good month or two to educate yourself and then start offering your services. For that make an account on Upwork or fivver and start connecting with the people who are in need of VA.

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A VA is basically an independent contractor, at one time you may have three to four clients providing services to them while earning 500$ to 800$ per month easily.

3. Affiliate Marketing

Chose any product from any online platform, this product can be a physical product or a digital product. Start promoting the product that you have chosen. When someone buys this product that you are promoting you will get the commission this whole process is Affiliate Marketing. 

Tip: Chose a product in which you have an interest. In this way, you will love what you are doing.

The one term that some of you may have heard before is an affiliate link. Let me explain this term also. When you select a product from any platform (to do the promotion) for example you select a product from amazon, amazon will provide you a link that you have to promote this link is called an affiliate link.

So, affiliate marketing in three steps would be as follow;

Step 1: Pick the Product

Step 2: Promote the Product

Step 3: Earn Commission

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You can check a tutorial on Affiliate Marketing by clicking here.

4. Email Marketing

Anything that you promote through email is Email Marketing. How you can use Email Marketing as a side hustle? Let’s answer that.

If you create a blog and you want traffic on that blog you have to use Email Marketing. Start building an email list of the people that are interested in your niche. After that start sending them emails about your blog and inform them what’s in it for them. In this way, you will get targeted traffic on your blog which will help you to generate more revenue.

The other way of generating revenue from email marketing is promoting affiliate links (which are already discussed in this article). Selecting an affiliate product and getting an affiliate link is the easy part. Promoting this link and getting leads from it is the tricky part.

Email Marketing can help in this part. Create an email that describes the product that you are promoting inform your reader why this product is better and include affiliate links also in your email. After that start sending emails to your targeted audience and you will see the results within weeks.

How to create an email list and send emails to hundred of people? Check my blog on email marketing for that.

Please click here if you want to read more about email marketing and its type.

5. Social Media Marketing

There are a number of ways you can make money from social media marketing. One way is to promote products or services that you are an affiliate. When you promote these products or services and someone clicks on your link and makes a purchase, you will earn a commission.

Another way to make money from social media marketing is to create and sell your own products or services. If you have a unique product or service that you think people would be interested in, you can create a sales page on social media and promote it to your followers. When people click on your link and make a purchase, you will earn money.

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Finally, you can also make money from social media marketing by offering consulting services. If you are an expert in social media marketing, you can offer your services to businesses that want to improve their social media presence. You can charge a fee for your services, and when you help a business improve its social media presence, you will earn money.

6. Amazon FBA (Private Label)

Amazon is one of the top online selling platform. Anyone can start selling on amazon and start earning. The best part of working on amazon as a seller is it is 100% passive you will earn while you are sleeping.

What is Amazon FBA (Private Label)?

FBA stands for Fulfill by Amazon. In simple terms, it means you have to send your inventory to the Amazon warehouse, and the rest of the work like delivering to the customer, returns, and customer care all will be done by Amazon. Your job is to just send inventory to the amazon warehouse, and create an attractive title for your product with high-quality images plus you have to run PPC campaigns also to promote your product. All of this you have to do once after that this system is fully automatic. Private Label means that you are selling your own product. In other words, you are creating your own brand.

How Can You Start Amazon FBA

1.    Follow these steps to start your Amazon FBA business;

2.   Do research on which product you want to sell. Pick a product that does not have high number of reviews.

3.   Do your Keyword research, look for the KW that has high search volume with low competition?  This means that against your keyword the products that are coming should not have a high number of reviews on 1st page.

4.   After selecting a product and selecting the KW, the next step is to place an order from Alibaba or any other platform from where you can get a good price. Do your price comparison, with your competitor and try to beat it at price. In this way, more people will buy from you, which will help you to get a higher rank.

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5.  To start selling on amazon you must have an LLC company. Details for that you can check here.

You might need 3000$ to 6000$ to start Amazon FBA (PL). This money that you invest, all of it you will earn back within 3 months with profit.

Tip: Select a product that is not fragile and avoid electronic products also.

7. Drop-Shipping

This is the method where you can start earning money from day one. Basically, your job is to do copy and paste.

You have to select a product from a bigger marketplace like wall mart and sell it preferably on a smaller platform like eBay or any other. So, this is how it goes.

You pick a product from the wall mart for an instance let’s say it was a chair and the price that it was showing on wall-mart was 23$ you just have to pick this product with images copy it and then paste it on some other platforms like Etsy and give the price of 30$.

It’s that easy on every sale you have a commission of 7$ all of your work platforms will do. If you have multiple products, you can earn more than 2000$ per month easily. One important point before copying and pasting from one platform to other carefully read the terms and conditions. This is called drop shipping.

8. Selling Courses

If you're an expert on a subject, you can make money by teaching others through online courses. You can create a course on just about any topic, from cooking to carpentry to business and sell it on a platform like Udemy.

Udemy is a popular online course marketplace where you can create and sell your courses. Setting up your course on Udemy is quick and easy. And once it's live, you can start promoting it to your target audience.

When you sell a course on Udemy, you'll earn a commission for each sale you generate. The commission rate varies depending on the price of your course, but Udemy typically takes a 50% cut.

So, if you sell a course for $100, you'll earn $50 per sale. And if you sell a course for $200, you'll earn $100 per sale. To maximize your earnings, it's important to promote your courses to your target audience.

9. Search Engine Marketing (SEM)

There are many different ways to make money from search engine marketing (SEM). Here are a few of the most popular methods:

1. Pay-per-click (PPC) advertising: With this method, you can place ads on your website or blog and earn money every time someone clicks on them. The amount you earn will depend on how much you bid for each click.

2. Affiliate marketing: You can earn a commission from SEM by promoting other people's products or services on your website or blog. When someone clicks on one of your affiliate links and makes a purchase, you will earn a commission.

3. Selling ad space: If you have a popular website or blog, you can sell ad space to businesses who want to advertise on your site. The amount you can charge will depend on the traffic your site gets and the size of the ad space.

Read in detail about SEM by clicking here.

10. Logo Design

Creating a logo and selling it to companies is also one of the best way to earn extra bucks. If you are an expert in photoshop use sell that skill and you will get a good amount of money.

The best part of this work is that you only have to work 2 -3 hours per day and around 50$ – 60$ you can earn depending upon the project.

The drill is the same if you don’t have any knowledge of photoshop learn it from YouTube or LinkedIn e-learning platform give yourself some time to learn the software.

After that make account on platforms like Upwork, freelancer, and many more and start selling your services.

Conclusion

Yes, you can earn extra bucks from a side hustle. All you have to do is give 2 -3 hours daily to learn a new skill that you can sell. Within a month or so you will become an expert in it and can start earning.

If you take my advice the best side hustle would be, affiliate marketing. You don’t need any knowledge or any investment. Pick a product, promote it and earn a commission when someone purchases it through your affiliate link.

 

Thank You..!!